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From 300 to 1,000+ Entries: How OpenWater Has Served as a Catalyst for Growth for the National Council for Behavioral Health
As the voice of America’s mental health and addiction providers, the National Council for Behavioral Health honors professionals pioneering innovation and progress for over 10 million adults and children. Their […]

Learning Series: Marketing Emails to Promote your Awards Program
Email marketing serves several distinct purposes. It: Allows you to stay in touch with contacts; Alerts contacts of upcoming events; Allows you to send updates regarding your organization; and Helps […]

Learning Series: 20 Years and Still Growing – How to Sustain Success in an Awards Program
It can be difficult to sustain success year over year for any awards program. It’s even more of a challenge to grow a program. However, doing so isn’t as complicated […]

Innovative Customer: How the Hanley Wood Editorial Team Leverages Awards Content for Year Round Marketing
Awards programs make any organization relevant and prevalent to audience members. However, awards programs last for only a few months and then vanish. And, all too often, organizations vanish with […]

Innovative Use: How Red Tricycle Uses Galleries to Generate Value for Entrants
Every awards program has a major hurdle to success: Convincing entrants that a program is worth entering. After all, entrants are going to spend a significant amount of time, and […]

How Digiday Pioneers Change Through 5 Awards Programs With OpenWater
Digiday, according to President and Author-in-Chief Brian Morrissey, is a media company focused on the modernization of the media and marketing worlds. With 5 awards programs designed to reinforce that […]

Innovative Use: 5 Amazing Websites on OpenWater’s Premium Theme
You know you need an awards website. You know it needs to be clean, memorable, functional, and useful. You know that you need to start somewhere. However, figuring out how […]

Learning Series: What is the OpenWater Premium Theme?
If you have an awards program you should have an awards website. Doing so is the simplest way to boost the prestige of your program while increasing efficiency and streamlining […]

What We’re Reading: October 20
This week we’re reading… BizBash Why Your Event Hashtag is Not Enough An event hashtag is a great way to generate excitement and capture your events. However, not every attendee will […]

OpenWater News: Recap of the 2016 World of Awards Conference
The World of Awards Conference is an event for new and experienced awards directors, administrators, and aficionados. Over the course of 3 days and 15 talks, it’s designed to cover […]