The OpenWater Blog

Awards Program Submissions Gallery: A Must Have

If you are looking for a new strategy to grow submissions, or help retain the people you already have, including your awards program submissions gallery on your website is a great idea. Have a page dedicated to all the organizations that applied to your awards. Configure the page so that users are able to click on the name or image of the organization, and it links to their website so people can learn more information.

For the winners of your awards, users have the ability to see who won in case they missed the ceremony. Their recognition goes beyond just the night of the ceremony, and lasts the entire year until the next awards ceremony happens. Additionally, people can see what the organizations that won are doing well, and try to improve their own organization to try to win your award next year.

For the runner ups, having a submissions gallery gives those organizations added incentive to apply again. Having their name displayed and a link to their website helps them advertise and market their organization for free. It gives increased exposure and possible business from users who are interested in what they have to offer.

Overall, a submissions gallery can only help your awards program. You will be able to showcase the strength of competition for your awards, and help others improve their organizations in the hope of winning an award.

Timothy Spell

Timothy Spell co-founded OpenWater in 2007 with the goal of helping organizations tackle and better manage the oftentimes overlooked awards and contests industry. As an author and speaker in the awards industry, Timothy provides unique insight on how to use awards to boost membership, social media followers and search engine traffic.

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