The OpenWater Blog

Event Tech Integrations 101

You already have some technology in place for your organization. Most likely, you have a membership database or customer relationship management (CRM) system that you use whether you’re preparing for a conference or not. Neither of these systems do what abstracts software does. However, both may have some functions that abstracts software doesn’t.

So, what are you supposed to do? Use multiple systems separately? This is where event tech integrations come in.

What are Tech Integrations?

Tech integrations bridge the gap between disparate systems you use for your program. For example, a CRM can do a lot but it can’t do what an abstracts software system can and vice versa.

Without integrations, you would need to turn to Excel documents or another external program to bridge the gaps between the solutions. With integrations, you allow both systems to essentially talk to each other and work together. In doing so, you automate tasks, reduce data redundancy and break down data siloes to lower costs and improve engagement.

Why Do Integrations Matter for Abstracts Conferences?

Integrations matter for a number of reasons, including:

• Payment Processing – Do you already have a payment processor set up? Integrating the processor with your abstracts software means you can allow customers to pay for your conference without having to set up a new system entirely.

• Reports – After the conference is over, you’ll use data to generate reports and analyze success. By integrating your CRM and abstracts software, you can do so quickly and efficiently.

• Customer Data – If you have a CRM you already have much of the data your attendees and entrants will need to provide during registration. By integrating the systems, you can import data and streamline the entire process.

As you can imagine, there are other benefits to be had with integrations. However, it’s important to see that there are advantages before, during, and after your conference to doing so.

Integrate Your Existing Systems With Abstracts Software

There’s no need to keep all your systems separate, especially when doing so causes more gaps and more headaches for you and your staff.

By choosing an abstracts software that will easily integrate with your CRM or other existing system, you can make the most of all the features without turning to inefficient processes to remedy any shortcomings.

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