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Boost the Reach of your Awards Website with AddThis

Published August 31, 2015 in Leadership

AddThis provides smart marketing options and tons of data for your team.  Used on over 15 million websites, AddThis provides social sharing options for your awards entrants and insights for your marketing team.  OpenWater includes some built-in social sharing options, but you can take it to the next level with AddThis.

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AddThis has freemium options to let you

  • Add gorgeous social sharing buttons and counters
  • Provide smart website marketing content depending on your users interests
  • See inside your awards participation audience in real time
  • Help get more entrants through audience discovery tools

To get started:

Step 1: Sign up for AddThis.com

Step 2: After signing up you will be provided an integration for websites (javascript)

By default the code will look something like this

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Step 3: Paste this code in Public Settings > Themes

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Step 4:  Edit the theme you would like the widget in and add it to the Footer, then press Save

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Step 5: Go to the “Tools” section of AddThis and select the options you’d like to add to the website.  Out of the box, OpenWater supports the sidebar, header, and footer widgets.  Simply paste the provided code into the same footer box BELOW the AddThis script you already added.

Kunal Johar

Kunal Johar is the OpenWater platform evangelist. He currently manages our development teams and enjoys diving into the fray. Find him in our community chat room.

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