The OpenWater Blog

2022 Association Event Strategies for On-Demand Conferences

In this 15 minute on demand presentation Kunal Johar OpenWater’s CTO walks through what strategies associations are considering for their 2022 event formats.

In the presentation Kunal discusses how to tackle some of the most pressing challenges in 2022 such as the declining engagement of live virtual events and coping with in-person attendees delaying registration until the last minute.

In the past two years OpenWater has helped over 200+ associations like the American Association of Geographers, the Law and Society Association, and the Utilities Technology Council manage a virtual, hybrid or in-person event.

What You’ll Learn

– An update on the realities facing most associations as they try to navigate another year of event pivots, staff burnout, CDC guidance, and member expectations.

– A cost effective way to manage a virtual component as a backup plan, what virtual engagement looks like today, and simple solutions for bridging the gap between in-person and virtual.

– What event formats are able to hold costs down and manage the risk of low attendance or cancelation, examples from how the World Association for Public Opinion Research is managing events in 2022.

Enhance the Production Value of an On-Demand Conference

Kunal Johar

Kunal Johar is the OpenWater platform evangelist. He currently manages our development teams and enjoys diving into the fray. Find him in our community chat room.

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