Marketing Strategy Execution

Our awards marketing consultants are at your side, every step of the way with guidance and support for
growing your awards program.

An OpenWater integrated “inbound” marketing plan has the potential to transform your awards program and
organization. Whether the goal is to grow your program or take it to the next level, having a solid marketing
strategy is no longer a nice to have for awards, it’s critical.

In addition to working with your team to create a comprehensive marketing strategy, OpenWater can also create
the actual content needed to execute your marketing strategy, including the following:

  • Content Creation: We’ll help you create effective website
    content, emails and news releases that tell your story and attract customers through search results. We can
    help you target your content and write an effective title to get your news higher search visibility. We’ll
    help you write them, and then optimize them to get seen by more people.
  • PR & Social Media: OpenWater ensures that your PR and social
    media plans mesh with your marketing and awards marketing plan – generating quality entries and engaging the
    right people.
  • Digital Marketing: Get the right information to the right people
    with targeted ads, social media advertising and press releases.
  • Entry Writing Services: Having written and read tons of award
    entries, we can spot a winning story, or just a small twist in an otherwise average story that could make it
    a winner. Give your entrants the ability to utliize our expert content writing services and we’ll work with
    the client one-on-one to craft the perfect entry.
If this is something that you might want to consider, let us know! >>