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Awards programs have been going on for countless years, long before the Internet was around to make things simpler and more streamlined than they otherwise would be. And for many awards programs with quite a few years under their belt, this can mean problematic habits that are dying hard, to say the least. Of course, this can lead to confusion for entrants. But, even the newest awards programs...Read more
Your normal self has probably confronted the 7 deadly sins, but does your stellar awards-marketing-manager self know that there are deadly sins for awards program too? If not, there’s no reason to fear. Why not? Because by understanding where you can go wrong, you can keep your program headed in the right direction from the beginning to the very last minute. And, by implementing these changes in...Read more